I can’t accept someone saying that they don’t want to use Instagram or Facebook because they’re no good at taking photos.
When I see photographs from friends and they show me a scene, I’m nowhere near as engaged as when I see a photo of them included in the scene.
As customers we’re not expecting to see world famous photographers - but over time you will get better.
If I can do it, anyone can do it. What we as business owners have to start doing is start playing around with social media - whatever platform you want to be on, just have a crack.