When Opportunity Strikes: Michelle Bridges on The Biggest Loser

The fitness guru talks about her rise to success, off the back of the hit TV show

21 September 2018

When you get an opportunity to be on one of Australia’s most successful TV shows, the most important thing is to be ready for your profile to grow.

That’s the advice from Michelle Bridges, who turned her time on The Biggest Loser into books, a food range, clothing line and her successful online training program, 12WBT.

Speaking on The Mentor with Mark Bouris, Michelle says she was ready when the opportunity struck.

“It’s like any business, you have to have your exit plan before you’ve even started,” Bridges said.

“You have to understand that this isn’t going to last forever. The sun will only shine for a while, so you better get busy.”

Michelle said she knew she had to act quickly, and it paid off.

“I had all these ideas and I knew that this was my time. I had to go now to springboard off this opportunity,” she said.

Mark commended Michelle on her success, saying it’s important to strike while the iron is hot.

“I know so many people who have done successful TV shows, but they never really do anything with the position they are put in after the show,” he said.

Listen to Michelle’s full conversation with Mark on The Mentor podcast here.